lululemon brings the message of gratitude to Canada in October with Appreciation Nation, a campaign intended as a reminder to give thanks and take a moment to acknowledge the sweat, development and relationships its created this year.
Research proves that appreciation is good for our health and throughout the month lululemon’s gratitude message is celebrated in store and out, with guest events and activations.
As part of the campaign, a collection of five limited-edition yoga mats have been created to celebrate the distinct landscapes of the nation’s Northern, West Coast, East Coast, Ontario, Prairie and Quebec regions. The Appreciation Nation motif takes center stage in and out of store on window displays, shoppers, and is even taking it to the streets in Vancouver and Toronto.
There’s almost an unlimited number of ways to practice gratitude. Appreciate anything. Appreciate everything. #appreciationnation
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