Sun Choe Becomes lululemon's SVP, Global Merchandising

November 4, 2016

lululemon welcomes Sun Choe as Senior Vice President, Global Merchandising, reporting directly to Creative Director Lee Holman. In this role, Choe will oversee the women’s and men’s merchandising teams, as well as the visual merchandising teams, spearheading the continued transformation and elevation of the brand’s merchant organization and capabilities across all channels.

Choe joins lululemon from Marc Jacobs, where she was Chief Global Product Merchant. Prior to that, she held senior merchandising roles with West Elm, Madewell and Urban Outfitters. The University of Maryland graduate began her career with The Gap, Inc. 

Choe is a dedicated outdoor runner and looks forward to calling Vancouver her new home.